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eMarketing reports interlinked with eStore

Taking reporting to a whole new level

évoSuite enterprise is sophisticated integrated software made up from several different modules, designed to work seamlessly together and integrated into your CRM system. This creates numerous intelligent cross-module solutions that can help you run your business more effectively. One of the possibilities is the remarkable reporting opportunity that is created by having your eMarketing and eStore talk together.

Your newsletter and eStore talking together
Newsletters and other marketing communication can help build better and stronger relationships with your existing customers as well as captivate new audiences. How you market yourself, has a direct impact on your business’ growth and ability to achieve more sales.

But how will you know whether your marketing communications are actually working? - Are you reaching the right audience? Are you communicating clearly enough? Did you get more customers or lose customers based on your communications and so on.

With your évoSuite eMarketing module and your eStore working together, you now have the possibility to create reports and retrieve important data that can help evaluate exactly how well your marketing initiatives are doing.

Essential reports
We’ve made it easy for you to measure the exact outcome of your eMarketing, by enabling you to create reports containing essential information such as; how many people read the mail, clicked your links and what other actions did they take as a result of your campaign. You can see exactly how many purchases was made from your eStore as a result, who made the purchases as well as the exact revenue gained. All from a click-of-a-button in your CRM system!

Improving your marketing strategy
With the information gained from different marketing campaign reports, you can draw useful conclusions on who your audience is, within which demographic groups are your products most popular as well as in which part of the world, and much more. This enables you to improve your marketing strategy and target your communications better and ultimately get more sales.

3 reasons why you will love the eStore interface:
  • It always comes down to money. With this reporting tool you can quickly and easily see if the time spend on eMarketing was worth it in terms of purchases made.
  • Target your future communications better, based on who/which groups made the most purchases as a result of your newsletter.
  • Compare campaigns to see which did better and alternate new campaign accordingly; e.g. timing, content, target group etc.
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RéserveGroup is Australasia's leading marketing technology company.

With the Internet playing an ever increasing role in reaching customers and sharing information, marketers have asked for smart internet enabled marketing technologies. Our products and services deliver this huge leap forward for businesses and organisations who want to take their marketing to the next level.

Our truly integrated Marketing Automation Platform includes Client Relationship Management (CRM) Software, Content Management Systems (CMS Websites), eCommerce, eMarketing, Document Management Systems (DMS), Event Management Software, Travel Software, and many more marketing focussed modules.

Our services include project marketing strategy, creative services, software project management and development, website design, copywriting, and other marketing plan implementation services.
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